Marketing consultant Denver, CO? Instant messengers are the latest communication trend. There are 1.5 billion people globally using WhatsApp on a monthly basis, followed by Facebook Messenger and WeChat. If you want to be where your audience is, enter instant messaging marketing. Most popular global messenger apps, based on the number of monthly users. Source: Statista. This type of digital marketing exploded over the last couple of years. People are much more likely to trust the information sent via a messenger (as if it comes from a good friend) than email or SMS that are vulnerable to spam. An example of messages from a marketing consultant Matthew Barby, sent via a Facebook bot. There are different ways how you can proceed with instant messaging marketing, from using them for customer support to updating your users about new posts on your blog. But just like with any other digital marketing type, before diving right in, I’d recommend that you develop a strategy first.
No one can doubt the popularity of YouTube so why not add a call-to-action feature on your YouTube channel. Thus, by creating a call-to-action on YouTube helps to direct viewers to take specific actions. Make sure to create at least one at the end of your video for your email sign-up link. Do you enjoy presentations or love creating slideshows? Then, it is one of the best ways that can help you to grow your email list. Just publish your Slideshare online and make it shareable so that people can use this information. Just make sure to add your opt-in link. People love to give feedback on what they know. Therefore, on your certain website pages, create a form asking the visitors to leave feedback. Or you can also ask them specific questions. Another option is to create a chat toll that requires an email address.
Brand Buddy is a digital marketing agency in Denver. Our goal is to be the one stop shop of essential digital marketing services. We work closely with passionate businesses that want to use the online space to reach their goals. We’ll help develop a plan for success that integrates all relevant channels with a cohesive message to your audience. Our main focus is to generate meaningful results. We do this by employing the latest techniques in AI (artificial intelligence), SEO, Google Ads, social media posts, and high ROAS (return on ad spend) advertising. Our communication is miles above the competition and our collaborative approach truly makes a difference in your success. See more info on Denver web design.
One thing is sure, local SEO is not that same as normal SEO, but where and how to start? What is Local SEO for? Local SEO is an act of optimizing your local business website so that you are found for the local searches in Google that are most relevant to your business. Even a more relevant question would be, what is local SEO actually? Local SEO is all about optimizing your website to rank better for local customers. It’s an effective way to market your business online. But how? How does local SEO help? It works by promoting your products/services to the local audience at the same time when they are looking for them online.
Your keywords should be relevant to local customers. It only makes sense, doesn’t it? Google’s own Keyword Planner lets you filter keyword searches based on location so you get an idea of the popular search terms for a given region. This lets you create a list of locally relevant keywords to target. Once you have them, they should make appearances in your site’s meta content, copy, and URLs. Also, include mentions of region-specific landmarks and hotspots in your content. For instance, if your local restaurant serves dinner in downtown Seattle, include references to “dining by the Space Needle” or “just steps from the Space Needle” on your site. Location pages are a must if your business has more than one location in an area. These pages need to provide the following, at a minimum: Take care when you have multiple locations, because you need to create unique content for each page. If you only have one location, creating an “About Us” page that focuses on local, relevant information is essential. For example, if you have a florist shop, your “About Us” page is the perfect spot to mention your shop’s involvement in supplying the flowers for any parades in your town or city. Find more info on Denver marketing agency.